Marci web

Website Development

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Marci web

 / 

2020

Marci Hrapkova is one of the most recognized trauma specialists in Slovakia. The new website serves not only informational purposes but also as an effective marketing tool, highlighting exclusive therapeutic programs.

description

  • Year

    2020

  • Service

    Website Development

  • Intro

    Description

    My role in this project encompassed the entire website development process, from user research to design and development. I also took charge of integrating the website with email newsletters and payment gateways.

  • Links

Process

Challenge: Raising Awareness about Trauma in Slovakia

Trauma, particularly stemming from childhood, often remains unseen. Chronic stress has become commonplace in modern society. The website's mission is to definitively convey what trauma entails. People frequently misunderstand this subject, associating trauma only with extreme situations (such as sexual abuse or surviving a catastrophe), when in reality, the concept of trauma is much more intricate.

Solution: 

We've meticulously crafted informative landing pages dedicated to shedding light on the intricacies of trauma and personality disorders. These dedicated subpages provide visitors with valuable insights into common symptoms and various behavioral types associated with these conditions. Furthermore, the platform delves into the dynamics of individuals with narcissistic personality traits, helping users understand their interactions within relationships. By offering a comprehensive understanding of these topics, we aim to empower individuals to recognize and comprehend the diverse patterns of behavior that can manifest.

Challenge: Sell groundbreaking courses to clients 

The website's primary goal is to offer solutions and guide individuals in calming their nervous systems while addressing past traumas. Leveraging mentorship from renowned global trauma specialists, Marci aims to reach a vast audience through her online courses. I was tasked with strategizing effective promotioal methods for these groundbreaking courses, ensuring their wide-reaching impact.

Solution: 

We meticulously crafted compelling landing pages for these courses, effectively illustrating how each tool or method aids clients in their healing journey. These pages feature engaging visuals, essential course details, impactful testimonials, and media links. Users can also conveniently purchase courses directly from these pages. This model ensures transparency, offering users a comprehensive understanding of what the course entails, its potential benefits, and the real-life testimonials from previous participants.